Posted By ruso ❄ News 🗓 Monday November 9 2020 👁 396

Veganism is not just a temporary fashion. It is an important trend all over the world.

Brussels saves 'vegan burger' from not being able to use the 'burger' name

The meat sector is advocating that this terminology should be prohibited and, on the other hand, the large companies of the vegan industry defend it. As the vegan industry is growing more and more, it has become common for fast food restaurants to offer vegan burgers and on supermarket shelves it is increasingly common to find vegetable products that pretend to be meat. So much so that the European Parliament is working on the naming of these products. So far, the way to refer to them is to add the vegan adjective behind them. However, since Brussels they have been considering banning it. (In other news)

Finally, the European Parliament (EP) voted Friday against limiting the names "burger", "sausage", "filet", "escalope" and "burger" to meat products. Amendment No 165 has been rejected, a victory for all environmentalists and a great defeat for the meat sector. Large companies in the vegan industry also celebrate the decision.

However, the Eurochamber did adopt another amendment to prevent the use of references such as "type", "style" or "alternative" to compare non-dairy products to dairy products - for example, soya butter or almond milk - an extreme that has yet to be negotiated with the Council (countries). The COURT of Justice of the EU concluded a few years ago that we cannot talk about milk, cream, butter, cheese and yogurt for non-milk products but the amendment goes further and seeks to prevent such comparative references in order to resemble traditional dairy products.

The possibility of limiting the names of the burger and sausage to meat-made foods had led to a heated debate in recent weeks between the meat industry lobby and environmental organizations.

The terminological alternative to trademarks is also unclear. In 2017, when the CJEO delivered that judgment, the marks switched the word milk to drink or simply soya', among other denominations. However, for the meat industry the variants are more complicated to find.

Vrutal: a vegan restaurant for non-vegans in Catalonia

With just two weeks of life, this restaurant and cocktail bar already points out that it will become a new 'hot spot' in Poblenou. You look at the Maps again at the address, Rambla del Poblenou, 16. You are in the right place, even if your decoration indicates otherwise: industrial architecture, metal beams, construction materials and factory elements. As defined by Alessandra, partner, it has “brutal aesthetics”, a pun on the name of the place, Vrutal.

It is an atypical decoration for a vegan restaurant, which are usually greener and more natural. But, precisely, it is the key to Vrutal: a vegan restaurant for non-vegans. Come on, vegan food for people who hadn't even thought about leaving meat. "Here you will not care if the menu is of animal, vegetable or cosmic origin," they say on Instagram.

Although they have opened two weeks ago, it promises to be the new 'hot spot' in Poblenou. You even have to queue if you go in rush hour to try the house specialty: the cocktail and burger combo. “Each sandwich is associated with a drink”, for example, the Mexican burger goes with the 'bright & stormy' cocktail, made of mezcal, lemon and obviously Mexican flavors. And, in addition, all the dishes have "a very careful aesthetic", so that they are just as photogenic as the local.

Rudy's Vegan Butcher, the UK's First Vegan Butcher to Open on World Vegan Day

On November 1, the first completely vegan butcher shop will open its doors in London (United Kingdom) with the aim of offering more sustainable alternatives to consumers. The choice of this date coincides with the celebration of World Veganism Day, an annual event to make veganism known to the general population and convey that it is a healthy alternative that is respectful with animals and the environment.

Rudy's history begins in 2017, when all the plans of chef Matthew Foster and his partner Rudy materialized and they opened Rudy's Vegan Diner, a vegan food establishment located in Camden Market.

The new business will be located in Islington, north of the British city, and will be the first vegan butcher shop with permanent headquarters in the country. However, it will offer its products to all citizens of the United Kingdom through its website.

The establishment will sell all kinds of vegan products: hamburgers, meatballs, cheese and chili sauces without dairy or meat, pâté, lobster salad, barbecued pork, roast turkey, soy or seitan, among others.

They will also offer a selection of sausages made from plant products such as smoked ham, salami, pepperoni and their famous pastrami.

Are you open and ready to try this delicious meat alternatives?

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