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Online commerce is no longer just an alternative. It is now a worldwide staple. ... Read More at: https://blog.shift4shop.com/threats-target-customers-ecommerce-website

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You already know that email marketing is a powerful strategy for engaging your audience and boosting conversions. In fact, about 79% of millennials in the US stated they enjoy being contacted by brands through email.... Read More at: https://blog.shift4shop.com/choose-best-email-marketing-service-small-business

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Running an eCommerce store can be extremely rewarding. It’s a chance to establish a brand, attract an audience, and most importantly, maximize online sales. Inevitably, though, achieving business growth is also extremely time-consuming. The last thing you need is to be bogged down in day-to-day administrative tasks like responding to emails or managing social media.... Read More at: https://blog.shift4shop.com/hire-ecommerce-virtual-assistant-productivity

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In the ever-evolving landscape of e-commerce, technology continues to push boundaries, making online shopping experiences more intuitive and engaging for users. One such advancement is the introduction of the multi-modal search feature, which leverages artificial intelligence (AI) to enhance the way customers search for products. Gone are the days of traditional text-based searches as users can now combine images and text prompts to find exactly what they're looking for. In this article, learn how Flipkart ... Read More at: https://stories.flipkart.com/flipkart-immerse-multi-modal-search/

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Do your customers require a bit more assistance than other online businesses? A purchase support team can significantly enhance your purchasing, order processing, and customer service systems. Let’s explore how it works and how you can build your own eCommerce purchase support team.... Read More at: https://blog.shift4shop.com/ecommerce-purchase-support-team

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A go-to-market (GTM) strategy is critical for reaching target customers and achieving competitive advantages when launching a new product or service. An effective GTM strategy employs various strategies and tactics to increase the adoption and usage of your company’s products. When executed correctly, it successfully launches a product and drives revenue growth.... Read More at: https://blog.shift4shop.com/steps-successful-go-to-market-campaign

If you’re the owner of an online store, one of the best ways to build and maintain relationships with your customers is through email marketing. However, determining the optimal email frequency remains a challenge.... Read More at: https://blog.shift4shop.com/how-often-send-emails-ecommerce-customers

Warraque Ahmed, a Gen Z seller, recently introduced his traditional family business of handloom products to the digital realm. Vowing to preserve the timeless craftsmanship of Banarasi sarees, he is already seeing growth as he navigates the complexities of e-commerce. Under the Flipkart Samarth program, this young seller envisions a vibrant future for his family’s legacy. Read his story. The post A Gen Z seller’s quest to bring his traditional business of handloom products online appeared first on Flip... Read More at: https://stories.flipkart.com/warraque-ahmad-handloom-products-flipkart/

Starting out with a capital of ₹1 lakh, Ranjit Shah’s e-commerce venture earned him a revenue of ₹7 crore last year. See how this young entrepreneur harnesses Flipkart’s seller platform to identify gaps in the market, tailor his offerings and give wings to his digital ambitions! The post How this online whizzkid from Assam went full throttle with e-commerce at 19 appeared first on Flipkart Stories. ... Read More at: https://stories.flipkart.com/ranjit-shah-ecommerce-seller-flipkart/

Challenges in business are inevitable, no matter your niche. From initial funding to finding the right talent and beyond, you must overcome hurdles in every corner. Some of these challenges are obvious, while others — not so much. ... Read More at: https://blog.shift4shop.com/strategies-unleashing-untapped-growth-opportunities

Joy Das embarked on a journey of self-acceptance, grappling with the complexities of identity in a world that often felt too small for his spirit. Despite facing rejection and isolation, he persevered, finding solace and success within the transgender community. His story is one of resilience, triumph, and advocacy, inspiring others to embrace their true selves against all odds. Read. The post Hues of hope: Joy Das’ journey of self-acceptance appeared first on Flipkart Stories. ... Read More at: https://stories.flipkart.com/joy-das-flipkart-self-acceptance/

In the heart of Flipkart's bustling Farrukhnagar hub, amidst the constant buzz of activity, two remarkable individuals stand out, not just for their titles or achievements, but for the love that binds them together. This is Punnu and Madhubala’s journey. Read. The post Embracing love, embracing self: Madhubala & Punnu’s story of pride appeared first on Flipkart Stories. ... Read More at: https://stories.flipkart.com/madhubala-punnu-flipkart-pride-story/

In the city of Sri Ganganagar, Rajasthan, a young transgender woman started to learn about herself and accept who she truly is. Following her heart and facing life head-on, Lovejeet Singh has created a better & stable life for herself and her loved ones, while also growing into her identity with pride. This is her story in her own words. The post Singing my truth with pride: Lovejeet Singh’s story appeared first on Flipkart Stories. ... Read More at: https://stories.flipkart.com/lovejeet-singh-flipkart-pride-story/

All out of options to show her son the right path after he left studies behind, this mother from Bikaner, Rajasthan, saw a ray of hope in e-commerce. Once a novice in online sales, Pankaj Khatri knew that the only way to satisfy his parents was to give his mom’s brand-new business of selling sarees on Flipkart a decent try. Ten years later, his business sustains not only his parents, children and spouse, but also gives kaarigars across Rajasthan gainful employment. Read the inspiring story of entrepreneur... Read More at: https://stories.flipkart.com/e-commerce-seller-pankaj-khatri-flipkart/

While AI has penetrated our lives in most technological aspects, we must acknowledge its dark side and prominent role in online identity fraud.  Most industries are slowly facing the implications of deepfakes and password hacking; eCommerce is no different. ... Read More at: https://blog.shift4shop.com/ai-identity-fraud-ecommerce

Flipkart has recorded a 1.6X y-o-y growth in its grocery business. It is the only e-commerce player to offer next day delivery in over 200 cities including metros and T2+ cities across India. The group leverages home-grown technology to identify high-demand hotspots and address consumer needs across India. Read on to know how Flipkart’s customer-centric approach is transforming the way India shops for groceries online, and how Electric Vehicles are helping fuel this growth. The post Revolutionizing how In... Read More at: https://stories.flipkart.com/flipkart-grocery-revolutionizes-grocery-shopping-2/

Thriving in today’s business world relies on knowing how to use data to your advantage — but what does that mean, and is it feasible? We’re here to explore all the ins and outs of using “Big Data” in eCommerce to answer those questions and more.... Read More at: https://blog.shift4shop.com/harnessing-big-data-ecommerce

Read on for the Frequently Asked Questions (FAQs) about Flipkart’s recent announcement of the all-new competitive and simplified rate card policy to enhance the seller experience. The post Flipkart introduces an all-new competitive and simplified rate card policy to enhance the seller experience appeared first on Flipkart Stories. ... Read More at: https://stories.flipkart.com/flipkart-rate-card-policy-faq/

Mohammed Imran, a Flipkart Seller and Samarth partner based in Uttar Pradesh’s Saharanpur, has dedicated over a quarter century to his wood crafts business, Unique Arts Shoppe. Transitioning from embroidery to woodwork in 1997, he embraced the guidance of a friend to turn to entrepreneurship. Today, with e-commerce, the business supports local artisans as it soars to new heights. Read to know how he did it. The post How Mohammed Imran Leverages Flipkart to preserve Saharanpur’s Wood Craft Legacy appear... Read More at: https://stories.flipkart.com/wood-crafts-mohammed-imran-flipkart/

If your business is both online and in-store, it may be challenging to keep all of your operations cohesive. One tool may not communicate with another, and you’re left doing manual work. Luckily, there are solutions; one popular method is unified commerce.... Read More at: https://blog.shift4shop.com/unified-commerce-transform-customer-shopping-experience

The rapidly growing B2B eCommerce industry invites competition on all fronts. Keeping your B2B eCommerce ahead in 2024 requires understanding your market and closely monitoring your business health. This can go a long way in reducing churn, increasing customer retention, and giving you a competitive edge. ... Read More at: https://blog.shift4shop.com/track-customer-health-scores-b2b-ecommerce

Have you ever dreamt of a business that just keeps growing? Imagine pouring your heart and soul into something, then watching it effortlessly expand and reach new heights. That's the magic of a scalable business!... Read More at: https://blog.shift4shop.com/scalable-business-ideas

So, you’ve finally found that fantastic retail product people can’t wait to get their hands on. But that’s only half the job done. You still need to make the critical decision about the best place to get your product to your target audience — should you go online or just stick to offline channels?... Read More at: https://blog.shift4shop.com/offline-vs-online-business

Are you currently looking for ways to do your part to combat the climate crisis? If the answer is yes, look no further. In an age when environmental concerns are at the forefront of global discussions and affect us all, more and more consumers are favoring sustainable eCommerce businesses over their competitors. ... Read More at: https://blog.shift4shop.com/online-business-eco-friendly